All Posts in "Graphic Artist"

The Brand Alchemist: Why You Need a Freelance Graphic Artist for Your Brand Identity

In today’s visually saturated market, your brand identity is more than just a logo—it’s the visual soul of your business. It’s the first impression, the consistent voice, and the emotional connection you forge with your audience. For businesses looking to establish a memorable, cohesive, and compelling brand presence, a freelance graphic artist specializing in brand identity design is an indispensable partner.

Here’s why bringing a specialized freelance graphic artist onto your team is the smartest move for your brand’s future.

1. Fresh Perspective and Creative Agility

A freelance artist brings an outside eye, free from the internal biases and familiarity that can lead to stagnant design. They are:

  • Innovators in the Know: Freelance designers often work across various industries, keeping them constantly updated on the latest design trends, tools, and best practices. They can incorporate modern aesthetics—from minimalist typography to 3D illustration—to ensure your brand feels current and relevant.
  • Objective
… Read the rest
Harris Reel by — February 5, 2025 in Graphic Artist
5 Modern Graphic Designers to Follow

Graphic design is a constantly evolving field. As techniques become more advanced and technology advances, graphic designers are able to create more amazing work than ever before. However, even in this digital age, some designers still manage to stand out from the crowd. Here are five modern graphic designers who are creating amazing work that will blow your mind:

Chris Delorenzo

Chris Delorenzo is a Philadelphia-based graphic designer with a degree in graphic design. He has worked at the University of the Arts in Philadelphia since 2009, where he teaches and coordinates student curricula. His work is modern, clean and elegant–a perfect example of what we seek to achieve with this article: showcasing modern designers who are making great work today.

Chris has an active website where he showcases his portfolio of past projects as well as some behind-the-scenes photos from shoots he’s been involved with along with links to … Read the rest

Harris Reel by — July 28, 2023 in Graphic Artist
The Difference Between a Graphic Artist and a Graphic Designer

Graphic artists and graphic designers are similar, but they have different skillsets. The main difference between the two professions is that graphic artists create visual elements, while graphic designers use typography and words to give visuals meaning.

Graphic artists create visual elements, such as logos and other forms of art.

A graphic artist creates visual elements, such as logos and other forms of art. Their work tends to be more on the artistic side than that of a graphic designer. While they may be responsible for creating a design’s look and feel (including color palette), their focus is on creating visually appealing pieces. They do not have to worry about how the final product will appear when it is printed or viewed online; that’s up to the designer!

Graphic artists can work for many different fields including advertising agencies, product companies and even businesses in need of promotional materials like … Read the rest

Harris Reel by — April 14, 2023 in Graphic Artist
Beautiful Artwork Made Out Of Data Points

Data visualization is a field that’s gaining momentum as more companies and individuals recognize how valuable data can be. Data scientists are increasingly being tasked with creating beautiful visualizations that bring abstract datasets to life. The result is often stunning: beautiful, engaging and informative artworks made out of data points.

An explosion of beautiful data visualization

Data visualizations are becoming more common. In fact, data visualization is a growing field and it’s being used in many different industries to display all kinds of data. The following examples show how beautiful artwork can be created from complex data sets:

  • The above image was created by artist [Gregor Aisch](https://www.behance.net/gregor_aisch) using real-time flight information from Twitter and Instagram posts tagged #NYCairports during Hurricane Sandy in 2012. By mapping this information onto a 3D model of JFK airport, he created an explosive representation of social media activity during one of New York City’s worst
… Read the rest
Harris Reel by — April 8, 2023 in Graphic Artist
Hand Painted Art Graphics

Hand painted art graphics are the new way to promote your brand. The beauty of a hand painted graphic is the fact that it is unique and original. You will be able to advertise your brand in a way that is completely one-of-a-kind. The use of hand painted graphics is also eco-friendly since paints are usually made from natural ingredients such as fruits or vegetables! There’s no better way to get noticed than by using hand painted art graphics on walls, sidewalks, fences or any other surface you can think of!

Hand painted art graphics are the new way to promote your brand.

Hand painted art graphics are the new way to promote your brand. Hand painted art graphics are modern and unique, eco-friendly, can be used for any business or organization, and they’re affordable.

The fact that hand painted art graphics are made by hand means that each one … Read the rest

Harris Reel by — March 27, 2023 in Graphic Artist